Albert Einstien :: essays research papers

When you sit with a nice girl for two hours, it seems like two minutes. When you sit on a hot stove for two minutes, it seems like two hours that’s relativity. I, Albert Einstein, am a German-born American physicist. I am best known as the creator of the special and general theories of relativity. I was born in Ulm, Germany on March 14, 1879. My family owned a small business, which manufactured electric Machinery. I was a shy very child and did not talk until the age of three. At the age of twelve I taught myself Euclidean Geometry. When I was fifteen my family decided to move to Pavia but I stayed in Munich alone and finished the school year. I did not last but only a term on my one until finally I followed them to Pavia. I then tried to skip high school by taking an entrance exam to the Swiss Poly Technic, a top technical university, but I failed the art portion. So my family sent me to the Swiss town of Aarau to finish high school. I graduated from high school at the age of 17and enrolled at the ETH in Zurich. This is were I met and fell in love with a classmate named Mileva Maric who would later be my first wife. I didn’t enjoy the methods of institution there. I often cut classes and used the time to study physics on my own time or I would play my beloved violin. I passed my exams and graduated in 1900 by studying the notes of a classmate. I graduated as a secondary school teacher of mathematics and physics. In January of 1902, Mileva gave birth to our first daughter, Lieserl, but we put her up for adoption later on. In 1903 while I was working in the Swiss Patent Office I completed a range of publications in theoretical physics. I wrote these by myself. I sent one of these publications to the University of Zurich. By 1909, I was recognized throughout German-speaking Europe as a leading scientific thinker. I held professorships at the German University of Prague and at the Swiss Federal Institute of Technology. In 1910 my second son Eduard was born. In 1914 I advanced to the most prestigious and best paying post that a theoretical physicist could hold in central Europe, professor at the Kaiser Wilhelm Gegellschaft in Berlin.

Enironmental Pollution Essay

Environmental Pollution is one of the biggest challenges faced by most societies in this modern era. It has become a paradox of our time that urbanization and development be associated with environmental degradation. In man’s quest for social growth, nonchalance to nature’s laws have set in and this has disturbed a number of natural phenomena. The industrial revolution has brought with it technological advancement, such as the discovery of oil and fossil fuels and its virtually universal use in a diversity of industries. Further more rapid growth in population is established to be the fundamental cause of environmental framework collapse. Population growth increases the need to produce consumer commodities and this desire is transformed into a necessity to abuse environmental resources. Population growth creates certain negative environmental issues. These issues could be economic or social by nature. Their consequences range from a decline in air and water quality as well as deterioration in infrastructure and significant health hazards. A rapid growth in human population within the city propagates pressure on the framework of such cities and its natural resources. As cities begin to expand, they take a toll on existing rural areas, creating diverse environmental challenges such as reduced biological habitat as well as pollution of nature’s resources. The increased densities of industrial areas within cities, large number of automobiles and commercial enterprises add to increased health hazards and complete breakdown of ecosystem. Development of thought Our environment plays an important role in life. Man has equally been an active participant in the process of impacting on the environment through population and greenhouse effects. Obviously the growing population indicates a higher usage of resources thus leading to a greater deal of increased pollution. Therefore pollution of the environment has become an issue of significant discussions and diverse consequences. In recent times, the rapid growth has forced the natural environment to change drastically. A greater part of such change can be concluded to be negative with daring implications. Conclusion In light of the mentioned consequences of environmental pollution and the already visible degradation it has imposed on the environment. I would recommend the following bearing in mind that significant measures which must be cost effective and in line with budgetary allocations be taken into consideration. Pollution control Legislation of point sources The social, economic and ecological significance of conservation of the environment cannot be contestable; if pollution is to be maximally reduced, the need to appraise or look into the current levels of pollution, and environmental protection legislations within the city, with a view of presenting a new legislation. New legislated standards should be proposed since already existing legislations are found to be somewhat irregular and deficient. Also the advantages and possible problems of the proposed legislation can be debated upon and discussed. Encourage alternative transportation Alternative means of transport should be highly promoted. Cycling and walking do not propagate any sort of environmental degradation as opposed to the use of vehicles, which through the use of gas and fossil fuels are a significant actor in the downward slide of the negative environmental conditions. This recommendation takes into consideration that this measure might affect the convenience and time related factor that society has grown to enjoy from such vehicle technology. Establish green spaces or urban forestry The establishment of green spaces and urban forestry would lead to a significant decline in civilizations environmental footprints on the environment, meaning the least amount of pollution and emissions. This will facilitate the cleaning of emissions as they are released as well as restoring the ecosystem and natural balance of the environment. Of course this will have to be done without curtailing people’s freedom and rights or the world’s economy. Promote fuel-efficient cars It is a fact that a large percentage of pollution comes from emission of vehicles. It is recommended that alternative fuels or fuel efficient vehicles be encouraged. Means of transport which would be significantly friendly to the environment. Alternative fuel sources would also play an effective role in the reduction of pollution. This recommendation assumes that the alternative fuel type will displace a similar amount of current fossil fuels. It does not consider consumer acceptance or infra-structure issues that will impact the market penetration of these alternative fuels. Implementation of these recommendations would bear a total cost of about $16.2M and is well within the confines of the City Councils Budgetary allocations on tackling environmental issues. Decision-making about environmental issues necessitates the maintenance of a fine balance between the effectiveness of measures and the public reaction towards them. This simply means that in as much as the recommendations tend to curb and reduce the effect of environmental pollution, it might come off as inconveniences to the general public and thus   promote a negative reaction from the people of the city. The implementations and measures no matter how effective will put a strain on the convenience of the public, regardless to say that such measure will be beneficial both in the short run and long run.

The Life and Literature of F Scott Fitzgerald

ABOUT THE AUTHOR The Life and Literature of F. Scott Fitzgerald By Jillian Thompson May 16, 2012. English newspaper, The Guardian, once asked Jonathan Franzen, the Pulitzer Prize nominated author of The Corrections, to contribute what he believed were the greatest rules to abide by for aspiring fiction writers. His response was â€Å"Fiction that isn't an author's personal adventure into the frightening or the unknown isn't worth writing for anything but money† (Franzen). The novels of Francis Scott Fitzgerald suggest that he would agree wholeheartedly with Franzen.In his Notebooks, Fitzgerald wrote, â€Å"There never was a good biography of a good novelist. There couldn’t be. He’s too many people if he’s any good† (Fitzgerald 61). Fictionalizing emotions and backgrounds are an unparalleled resource to writers, and some of the greatest stories in literature have grown from the personal lives of novelists. Dickens’ David Copperfield, Hemingway ’s A Farewell To Arms, and Kerouac’s On the Road are famed illustrations of autofiction techniques, featuring a protagonist that has been modeled after the author, and a central plotline that mirrors the events of their lives.A close examination of the known facts of Scott Fitzgerald’s life is enough to establish that there is a profound relationship between his personal dispositions and the subject matter of his novels. It is also fair to conclude that he was deeply concerned with class, wealth, and their effect on the corruption of â€Å"The American Dream. † The novels and short stories of Scott Fitzgerald are documents that illustrate the hazy and glamorous Jazz Age, and had Fitzgerald’s own life been any less hazy and glamorous, some of America’s greatest literature may not have come to pass. THE LIFE OF SCOTT FITZGERALDFrancis Scott Key Fitzgerald was born September 24th, 1896 in St Paul, Minnesota, the only son to middle class parents , Edward and Mary Fitzgerald. His parents instilled him with a fear of failure, and an obsession with wealth that would haunt his life’s ambitions. At an early age, he proved himself an imaginative and talented writer, and despite some academic struggles, he was accepted to Princeton in 1913. Intent on following his family’s advice, Fitzgerald dedicated himself to the pursuit of social and intellectual attainments, the path he believed would lead him to fame and fortune.He joined any extracurricular activity that he believed would increase his social standing on campus, but the beginning of WWI put an end to any possible fruition of his efforts. He left Princeton for the army in 1917, and was stationed at Camp Sheridan in Montgomery, Alabama, where he began work on a novella called The Romantic Egotist. It was also there that he met the woman who would change the course of his life forever. Her name was Zelda Sayre, the â€Å"golden girl†, and in her, Fitzgerald met his match in both ambition and extravagance.They had a whirlwind romance, but in the summer of 1919, Zelda grew tired of waiting for his success, and ended their relationship. Devastated by her rejection, he moved back to St. Paul, more determined than ever to become rich enough to win Zelda back. He rewrote The Romantic Egotist and in a letter to his publisher wrote, â€Å"I have so many things dependent on its success—including of course a girl† (Bryer and Barks 149). In 1920 This Side of Paradise was published. The novel was an overnight sensation with postwar youth, and two weeks later Fitzgerald and Zelda were married.They became the icons of success and youth, the first â€Å"it† couple if there ever was one, but the tumultuous beginning of their relationship never quite faded away. He and Zelda lived far outside their means, and Fitzgerald continually sunk into debt. Zelda’s impulsiveness, once interpreted as charming, had become erratic, and emotionally draining for Fitzgerald and his writing suffered. While living in Europe, Zelda overdosed on sleeping pills, and flung herself down a flight of stairs in a jealous fit. Fitzgerald had Zelda institutionalized, and she was diagnosed with schizophrenia.Fitzgerald’s dream of his muse had become a nightmare, and he worked through his emotions the way he always had, through writing, and Tender is the Night was the result. Fitzgerald died of a heart attack in 1940, while writing his final novel, The Last Tycoon. Zelda died not long after, locked in a room awaiting treatment as the sanitarium set fire. They are buried together, with a shared headstone that quotes the final words of Fitzgerald’s masterpiece, The Great Gatsby. â€Å"So we beat on, boats against the current, borne back ceaselessly into the past† (172). FITZGERALD AND THE JAZZ AGEPerhaps the most vivid and poetic character of any Fitzgerald novel is â€Å"The Jazz Age† itself. The histori cal backdrop of the glamorous world of Flappers and speakeasies that’s envisioned when one thinks of the â€Å"Roaring Twenties†, make the perfect canvas for Fitzgerald to place his characters, who share Fitzgerald’s own conflicted feelings on Jazz Age morals. The Great Gatsby and This Side of Paradise both center on the theme of love warped by status seeking. They can be read as harsh criticisms of 1920s America, and its disintegration during an era defined by material excess.With the end of WWI the American economy soared and brought about an era, from 1920-1931, which was marked by unprecedented national wealth and prosperity. The rise of the stock market and the shock of the war left America with a generation that compensated for the chaos by creating a society centered on materialism. People began to spend and consume like never before. The conservatism and modest values of Victorian society that marked the previous generation were too suffocating for the y outh who grew up fast during the â€Å"Great Crusade. A person from any background now had the opportunity to earn a fortune, especially if they were helping to supply the demand for bootleg liquor, such as Jay Gatsby was. But this giddiness was short lived, and after the stock market crash, those that had enjoyed the rapid succession from penniless to millionaire as a bootlegger, quickly lost everything as the economy crumbled. Even before the stock market crash, Fitzgerald portrayed the decay of the Jazz Age as the self-consuming society of excess that couldn’t possibly be sustained through its greed and cynicism. Fitzgerald always idolized the luxurious lifestyle of the rich.As the Fitzgerald’s fame rose in the early 1920s, he found himself slowly being seduced by the opulence of his newfound life. But despite the excitement of his new life, Fitzgerald struggled with the mixed feelings of hypocrisy associated with falling in love with a girl who was everything heâ €™d ever dreamed of, but who led him toward the materialism he had once despised. Fitzgerald developed his characters as representations of these inner conflicts. Arthur Mizener, Fitzgerald’s most noted biographer, wrote that Fitzgerald’s work so perfectly defined the Jazz Age because Fitzgerald nfused both sides of himself into what Mizener called â€Å"the middle-western Trimalchio and the spoiled priest† (297). The symbol of the green light on Daisy Buchanan’s dock in The Great Gatsby represents Fitzgerald’s hope for the future, but also the awareness that it may never be realized. Writing The Great Gatsby allowed Fitzgerald to confront his feelings on the superficiality of his world and its inhabitants. Even the title The Great Gatsby is a reflection on the Jazz Age as a masterful illusion. THE AUTHOR AND THE HERO The heart of any study on Scott Fitzgerald is of course his work.However, Fitzgerald wrote only about himself and the people and places with which he was familiar, therefore his life and his work are inextricably bound together. â€Å"There were four or five Zeldas and at least eight Scotts,† as James Thurber once put it in his book Credos and Curios, â€Å"so that their living room was forever tense with the presence of a dozen desperate personalities, even when they were alone in it. Some of these Fitzgeralds’ were characters out of a play or a novel, which made the lives of the multiple pair always theatrical, sometimes unreal, and often badly overacted† (63).In fact, reading This Side of Paradise is like reading a biography of Fitzgerald. A young man from the Midwest serves in the army, falls in love with a rich socialite, and they break up, leading him to search for success by any means available. Jay Gatsby and Amory Blaine, the young dandy protagonists of The Great Gatsby and This Side of Paradise, pursue and glorify wealth to win the affections of the woman they love, much like F itzgerald himself did to win Zelda Sayre.Gatsby and Blaine are perpetually romantic adolescents whose lives are based on the mistaken idea that enough money and fame can keep the love and beauty of the past crystallized forever. The romanticism of Gatsby and Blaine, which at first rises above the frivolity Fitzgerald associated with Jazz Age society, eventually disintegrates to unveil the corruption wealth causes. The Great Gatsby’s narrator, Nick Carraway, is a young man from the Midwest with an Ivy League education, exactly like Fitzgerald.Nick’s background makes him an ideal narrator because he is able to see past Gatsby’s superficialities to the man underneath. Fitzgerald uses Nick to express his opinion that an ideal based on a materialistic foundation is a self-defeating and ultimately destructive goal. Then lastly, there’s the girl. The object of all-consuming affection. Fitzgerald’s muse for his female protagonist was of course his wife, Ze lda. In fact, she was more than just a muse. After sharing her personal diaries with Fitzgerald, he used verbatim quotes to write the character of Rosalind Connage in This Side of Paradise.He wrote, â€Å"all criticism of Rosalind ends in her beauty† (Bryer and Barks 201) and told Zelda â€Å"the heroine does resemble you in more ways than four† (230). Like Daisy Buchanan in The Great Gatsby, Zelda never took to motherhood and was never particularly domestic. According to Fitzgerald’s Notebooks, the famous line from The Great Gatsby, â€Å"I hope she'll be a fool–that's the best thing a girl can be in this world, a beautiful little fool† (Fitzgerald 22), is based on what Zelda said after her daughter, Scottie, was born. The most accurate portrayal of Zelda is most likely in Tender is the Night, Fitzgerald’s last completed novel.This is a story of a man of almost limitless potential who makes the fatal decision to marry a beautiful but mental ly ill woman, and who ultimately sinks into despair and alcoholism when their doomed marriage fails. He wrote it about their time in Europe, and the Lost Generation community of writers, a term coined by Fitzgerald’s close friend Ernest Hemmingway to describe those who came of age during World War 1, including Gertrude Stein, T. S Eliot and Waldo Peirce. In the novel, he chronicled the decline of Zelda’s mental health, and his discovery that she would never return to the way she was.The Zelda in this novel not was the glorified beauty of This Side of Paradise or The Great Gatsby, and she a wrote a semi-autobiographical account of her own as a form of revenge against Fitzgerald after their marriage dissolved. After she was committed, Fitzgerald wrote in his Notebook, â€Å"In an odd way, perhaps incredible to you, she was always my child (it was not reciprocal as it often is in marriages) †¦ I was her great reality, often the only liaison agent who could make the world tangible to her† (478). â€Å"SO WE BEAT ON†¦Ã¢â‚¬  (Fitzgerald, 172)The beginning of The Great Gatsby is prefaced by a poem written by a fictional character from This Side of Paradise. It reads, Then wear the gold hat, if that will move her; If you can bounce high, bounce for her too, Till she cry ‘Lover, gold-hatted, high-bouncing lover, I must have you! (6) If the words of Jonathan Franzen are true, then it can be assumed that Fitzgerald’s greatest adventure into the unknown was his relationship with Zelda. Their relationship became the basis of his life’s work, which made him one of the greatest storytellers American literature has known to date.

The Dominating Role essays

The Dominating Role essays Throughout history women have been seen as subservient caretakers of men. For years women have made it their responsibility to cater to a man's need, whether it be to cook, clean, or be a lover to that particular man. However In Thomas Wyatts poem They Flee From Me women are portrayed as a-moral sexual beings that take advantage of men. Furthermore, Wyatt uses an array of imagery and other poetic techniques to convey this message. In line one of the poem, They flee from me that sometime did me seek the speaker is suggesting that the women of the poem are playing mind games with him because at times the women seek or want to indulge in the company of the speaker and at times they run away or do not care to be in the presence of the speaker. Moreover, in lines three and four states, I have seen them gentle tame and meek, That now are wild and do not remember, show that the women do not have any character to them. The women personalities can vary at any time sometimes they are sweet, polite, and calm but at other times they are wild, rude and impolite. Also the women have no conscious about the various sexual acts they perform with the men. Nor do they really seem to know whom the men are they are performing these acts with. In line eleven, twelve, thirteen, and fourteen which states, When her loose gown from her shoulders did fall, and she me caught in her arms long and small, and therewithal sweetly did me ki ss the women mean nothing but sex to the speaker. Furthermore, there is a lot of emphasis put on the structure of the womans body in these lines. The speaker is very much attracted to the womans outer appearance the way her body is shaped, how small and petite the woman is, and lastly the sex appeal she portrays. On the other hand, the poem shifts and the dominating role are not placed on the mans perspectives and desires...

How Content Can Catch Fire With Amplification Process With Heidi Cohen

How Content Can Catch Fire With Amplification Process With Heidi Cohen Do you do whatever you can to get a prospect’s attention? Many marketers actually miss the mark when it comes to connecting their customers and content. Today, we’re talking to Heidi Cohen, chief content officer of Actionable Marketing Guide. She describes how you can build momentum to keep your content visible, consumable, and actionable. Also, Heidi shares a method to follow for your content’s amplification and distribution process. Difference between distribution and promotion of content Distribution Method: Ignite (up to first three days): Build a network and spark participants’ interest and willingness to engage with and share your content Fuel (first month): Plan, manage, and schedule social media marketing to keep content fresh and visible; utilize many mediums (i.e. video, audio) Spread (ongoing): Road test content to determine what works or doesn’t to attract new people; perform audit to update content and get conversions Less than 60% of digital traffic is human; build relationships and be creative to reach humans who will share your content Ways to create new or keep content going include visuals/images, guest posts, build authority, get people involved, take content live, and go to conferences Links: Heidi Cohen Subscribe to Heidi Cohen’s Newsletter Hootsuite Buffer Aaron Orendorff How To Avoid The Most Costly Mistake In Influencer Marketing With Shane Barker Andy Crestodina Steve Dotto The Secret 3 Steps For Content Amplification And Distribution Success 5 Basic Content Types Customers Need How We Increased the Readership of Buffer’s Blog to Over 1.5 Million Visits Yale Appliance Brian Dean The New York Public Library on Instagram How to Network at a Conference: 101 Tips From Marketing’s Best Content Marketing World Gini Dietrich Write a review on iTunes and send a screenshot of it to receive a care package! If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Heidi Cohen: â€Å"You don’t want to have your promotions look like wallpaper meaning that no one sees them.† â€Å"Optimization is key because it’s not just that one shot in the dark.† â€Å"You’ve got to make sure that everything you create has‘connected content’.† â€Å"Keeping that content going is way cheaper than creating it again.† Im a big proponent of testing and tracking to get those incremental 10% improvements.

Major Factors Influencing the Fast Moving Consumer Goods Dissertation

Major Factors Influencing the Fast Moving Consumer Goods - Dissertation Example According to the statistics, the country improved its net worth of FMCG from an initial $884 million in 2008 to $1 billion in 2011 (Iheduru, 2012). There is high competition in this sector, and this explains why majority of foreign-based firms have become interested in the Nigerian market. Many factors account for this scenario experienced in the Nigerian FMCG market. For example, strong economic growth, relatively political stability, and increased consumerism in the country can explain why FMCG market continues to expand in Nigeria. Nevertheless, the sector has not been immune to challenges, which tend to reverse the gains made in the sector. Some of the challenges arise from insecurity issues, political uncertainties in terms of post-election violence, infrastructural impediment, structural and regulatory bottlenecks, and distribution inefficiency (Iheduru, 2012). Therefore, it is in this state of lack of clarity that information has to be sought regarding Nigeria’s FMCG se ctor, and identify specific factors enhancing the growth of FMCG sector. FMCGs Industry Most literatures depict FMCGs industry to be concerned with production, distribution, and marketing of packaged products to diverse group of consumers. Various factors have been explored, which are perceived to have direct or indirect role in the development and sustenance of FMCG industry. Many of these factors can be categorized as both internal and external and have to do with general business environment (Paul, 2010). Therefore, some of the identified factors, which have made the industry blossom include the cost of operations estimated to be low, availability and utilization of efficient and effective distribution networks, the increasing competition in the sector that motivate many players, and the increasing number of people in different countries has also enhanced consumerism (Paul, 2010). These factors can be used to explain the Nigerian scenario, but other micro-aspects found in the country have to be investigated. In order to find out which specific factors have contribute d to progress of FMCGs industry in Nigeria, survey is conducted on a number of FMCGs in the country and analysis of generated resulted will be undertaken. The understanding is that, effective analysis of the results will clearly show which factors and to what level they have contributed to grow of FMCGs in Nigeria. How FMCGs companies in Nigeria try to build on their market share Increasing market share is one of the critical aspects players in the FMCGs industry try to achieve. Given that it was earlier identified that competition in FMCGs sector is increasing, the participants have innovated diverse methods and strategies to stay ahead of the rest. In other words, achieving competitive advantage and remaining in a win-win situation requires market participants (sellers) to identify the most appropriate and best strategies. For example, earlier studies that have been done have shown that, in order to create and increase market share, FMCGs firms adopt some of the following market s trategies. The firms innovate and market strong product brands as compared to their competitors (Gough 2004). Product brand is one of the most frequently and thoroughly used strategy by FMCGs firms to identify, penetrate, and control markets in different regions in which they operate. By owning and promoting strong brands, firms are able to resonate well with a particular market niche, which subsequently leads to increase in market share, a fact

Critical success factors (MBA) Assignment Essay

Critical success factors (MBA) Assignment - Essay Example This paper will review the literature on what are the key factors that determine success of any project. The term success factor itself has been defined different by different researchers. While Clarke (1999) refers to it as ‘key success factors’, Belassi and Tukel (1996) call it the critical success/failure factor. Cooke Davies (2002) calls them merely ‘success factors. According to Torp et al. (2004, pp2) noticed â€Å"CSFs to projects moved from a mechanistic approach to success determination which was relying on purely technical system and the traditional Cost-Time-Quality constraints to a combination of social and technical systems†. Cooke-Davies further clarifies that project success is more difficult than project management success because the goals and methods are liable to change. Project success is measured against the overall objectives of the project while project management success is measured against the cost, time, quality and performance. Cooke-Davies further distinguishes between success criteria and success factors. People also differ on the number of success factors that are critical for project success. Daniel (1961), in an article published in Harvard Business Review, highlighted the type of information needed to support top management activities. He recognized the significance of non-financial data in order to achieve organizational goals and suggested that an organization’s information system should be centered on providing three to six success factors that help an organization achieve success. Rockhard in 1979 defined critical success factor (CSF) as the limited number of areas in which satisfactory results will ensure successful competitive performance for the individual, department, or organization (ESCC, 2006). He stressed that CSFs are the few key areas which have to be just right for the organization to flourish and for the manager to achieve